The architecture of relationships between wineries and consumers

Few wine cellar owners in Romania have even thought about the architecture - partly because there was no money for such a thing, and partly because one of the industry's 'original sins' was the easy money from the EU, 'of which we may have some left over'. As an observer of the market over the last 23 years, I still wonder with horror what the domestic industry would have looked like without European funding - how alive, how competitive, how... existing it would have been without this money.

Another topic perhaps worth considering is also "what cultural background" most entrepreneurs of sufficient financial success to afford to enter the wine industry came from (how much and what kind of art they had seen in their formative years), but I fear that some readers would find the implications of this approach somehow politically incorrect, discriminatory and distorted by my own criticizable biases.

Even prioritizing the strictly functional side of winery architecture, the in